Andrijana Mrkela
UX/UI Designer
Location
Varaždin, Croatia
Toptal Member Since
August 11, 2017
Andrijana is an experienced UX and UI specialist with a demonstrated history of working in the industry. Skilled in digital strategy, wireframing, UX design, UI design, and prototyping, she is a keen problem solver and creative thinker. Andrijana's designs are driven by data, ensuring she delivers an immersive experience to the targeted audience.
Andrijana is available for hire
Hire AndrijanaPortfolio
Work Experience
2014 - PRESENT
UX/UI Designer
Pixel Industry, Ltd.
- Worked with clients from different fields (finance, agriculture, art galleries, SaaS, marketing agencies, and food & beverage), of different sizes, and from all around the world (the US, Canada, Europe, Australia, and Asia).
- Worked on all stages of product development—defining specifications, creating website architectures, creating user flows, UX and visual designs, front-end development, user training sessions, and website maintenance.
- Worked only for remote clients and effectively communicated to other project members about project deliverables using GoToMeeting, Jira, Slack, Zoom, Asana, and Skype.
- Collaborated as part of a remote team of designers for an international company (France, Israel, Russia, and Hong Kong) for 2.5 years and counting.
- Featured portfolio in Issue 219 of Web Designer Magazine: one of the leading magazines in the web design and development industry.
- Worked on projects that earned awards from influential international galleries (Awwwards, CSS Design Awards, Web Guru Awards, and more).
- Co-founded a digital agency that started by selling premium PSD, HTML, and WordPress themes on ThemeForest, where it hit elite status in one year (today it has a portfolio with over 10,000 sales), and now works for clients all around the world.
Technologies: WordPress, CSS, HTML, Adobe Photoshop, Zeplin, Figma, Sketch, Landing Page Designer, HubSpot
2017 - 2017
Freelance UI Designer (Update a Single-page Web App)
Capsule (via Toptal)
- Redefined the web application's architecture to optimize the UX; including the navigation, application screens, content on different screens, and user flows.
- Designed the wireframes to present new user flows and new architecture that significantly improved the UX and is now user-centered.
- Tested the new architecture and user flow on real users to make sure that the UX is seamless.
- Designed the logotype along with the complete brand style guide (colors, fonts, icons, and logotype usage).
- Defined the style guide for different elements in the web application so that client can update application in the future with new features according to existing element style guides.
- Devised the final UI design for a complete web application which included 28 different screens.
- Prepared the UI specifications for development using the Zeplin app in order to make transferring the design to development much easier.
Technologies: Zeplin, Adobe Illustrator, Adobe Photoshop
2017 - 2017
Freelance UI/UX Designer
Feeney Technologies (via Toptal)
- Created and optimized web application architecture based on provided functional specifications.
- Defined and optimized use flows based on web application architecture and functional specification.
- Designed wireframes that are based on an optimized user flow and defined architecture.
- Defined the style guide for a web application based on an existing logotype.
- Created the final UI design for a web application using optimized user flows.
Technologies: Adobe Illustrator, Adobe Photoshop
2017 - 2017
Freelance Web Designer (Business Landing Page)
Longtail Systems (via Toptal)
- Designed the UX and UI of the company website.
- Retouched the logo so that it presented the strength and professionalism of the company.
- Translated a design into a responsive website based on HTML, CSS, and jQuery.
Technologies: jQuery, CSS, HTML, Adobe Photoshop, Landing Page Designer
Education
2010 - 2013
Master's Degree in Information Technology, Business Systems Organization
University of Zagreb, Faculty of Organization and Informatics, - Zagreb, Croatia
2006 - 2010
Bachelor’s Degree in Information Systems
University of Zagreb, Faculty of Organization and Informatics - Zagreb, Croatia
Experience
UI Design - 9 yearsInformation Architecture (IA) - 9 yearsWeb Design - 9 yearsWordPress - 8 yearsUX Design - 5 yearseCommerce - 5 yearsUser Research - 5 yearsWeb Applications - 5 yearsLocation
