Boris Krstovic, Product Manager in Berlin, Germany

Boris Krstovic

Product Manager

Location
Berlin, Germany
Toptal Member Since
November 9, 2018

Boris is an entrepreneurial product leader driven by strong user empathy. He has a decade of product management and product development experience defining product strategies and product/market fits in a range of B2B/B2C industries—from his own startups (one exit, one bootstrapped to profitability) to Fortune 500 companies. Boris holds an MBA from the University of Cumbria and a computer science undergraduate degree (BSc).

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Project Highlights

Gooten, Inc.
Brought it out to the market and led the growth from 0 to 350 stores; with an average Shopify rating of 4.5/5.
NewsCurve
Acted as the founder/CEO and landed the initial ten clients (major publishers). Also led the company through its acquisition.

Expertise

Agile Product ManagementB2BB2B2CPricing ModelsProduct DevelopmentProduct StrategyUX DesignWireframing

Education

Master of Business Administration (MBA) Degree
University of Cumbria

Work Experience

2017 - PRESENT

Senior Product Manager

GoDaddy, Inc.
  • Defined the product vision and strategy for a $12 million product line.
  • Led cross-functional teams and impacted multiple areas in the organization.
  • Worked on customer discovery and validation.
  • Garnered support for the initiatives.
2016 - 2017

Head of Product

ASmallWorld AG
  • Defined the product strategy and roadmap.
  • Built cross-functional relationships with business, technology, and customer-related stakeholders.
  • Identified areas that if tackled could potentially result in a high business impact.
  • Led a cross-functional team.
2015 - 2016

Senior Product Manager

Gooten, Inc.
  • Conducted market research and held customer interviews.
  • Constructed the prototype and product UX.
  • Brought the initial version of the product to the market.
  • Led the growth from 0 to 350 stores with an average Shopify app rating of 4.5/5.
2010 - 2013

Founder | CEO | Head of Product

NewsCurve | Neodata Intelligence
  • Founded NewsCurve (a real-time decision support for publishers) in 2010.
  • Landed the initial ten clients (major publishers) based in Europe and the US.
  • Led the company through the acquisition by Neodata Intelligence, Inc. in 2012.

Project History

Gooten, Inc.

https://apps.shopify.com/gooten

Brought it out to the market and led the growth from 0 to 350 stores; with an average Shopify rating of 4.5/5.

For this project, I integrated Gooten (a drop-shipping platform) with the Shopify platform and brought it out to the market. I also led the customer validation, built the roadmap, and onboarded the very first customers. In addition, I led the growth from 0 to 350 stores with an average Shopify app rating of 4.5/5.

NewsCurve

Acted as the founder/CEO and landed the initial ten clients (major publishers). Also led the company through its acquisition.

I founded NewsCurve (a real-time decision support platform for publishers) in 2010 and acted as its CEO. I landed its initial ten clients (major publishers) in Europe and the US and led the company through its acquisition by Neodata Intelligence, Inc. in 2012.

Education

2016 - 2018

Master of Business Administration (MBA) Degree in Business Administration

University of Cumbria - Ambleside, UK